Stop Chasing Bank Transfers

Articles

Stop Chasing Bank Transfers


Most business owners are excellent at what they do.

But they are accidentally running a debt collection agency on the side.


You finish the job.

You send the invoice.

And then…

You wait.


You check the bank feed on Saturday morning.

You send a payment reminder text on Tuesday.

You wait some more.


It’s frustrating.

But it’s more than just a delay.

It’s a mental load.


Every unpaid invoice is a tiny leak in your clarity.

If you’re spending your Sunday night wondering if a client has finally transferred the funds.

You aren’t just losing money.

You’re losing the sleep at night test.


The Myth is Merchant Fees Are Too Expensive

 

We think that card payments are expensive and a waste of money.

We stick to bank transfers because they’re free.


But bank transfers aren't free.

They cost you.

Admin time following up.

And the stress of an unpredictable bank balance.


Merchant fees aren’t expensive or a waste of money.

Merchant fees are the cost of convenience and certainty.


The Friction Problem of Surcharge vs Inclusive Pricing

 

When it comes to covering that fee, you have two choices.


Option A - The Surcharge.


This is when you add a 1.6% fee on top of the invoice at the final step.

While it protects your margin to the cent.

It creates friction.


Think about your own behaviour.

Have you ever gone to pay an invoice, seen a surcharge, and thought, I’m not paying that surcharge?

You decide to do a bank transfer instead.

But then, something else demands your attention, you think, I'll do it later.


Later is where invoices go to die.

You’ve traded instant payment for another week of waiting and hoping.


Option B – Inclusive Pricing.


Instead of a surcharge at the end.

You build the cost into your Monthly Baseline.

You adjust your rates to reflect the reality of doing business today.


When the price is just the price, the customer clicks Pay Now.

And the money is in your account instantly.

No friction.

No decisions.

No delays.


How to Find the Truth in Your Numbers

 

I don't want you to guess.


Look at your last three months of sales.

Add up your total revenue and divide it by the number of jobs you did.

That’s your average job value.


If your average job is $500 and your merchant fee is 1.6%.

Your cost per job is $8.


That $8 is the price of never having to chase that client again.

It’s a bargain.


Don’t let a surcharge create a massive delay in your cash flow.

Just raise your rates by $10.

Make the price inclusive.

And move on.


The Absorption Trap


There are business owners who don't pass on the surcharge.

They just absorb the fee themselves.


If you are absorbing fees instead of building them into the price.

You’re just leaking profit.

On every invoice you send.


Over a year, that can cost you thousands of dollars in pure profit.


Don't just absorb the cost.

Build it in.


Use Card Payments Where They Make Sense

 

Card payments are perfect for -

  • Service calls and small jobs.
  • One-off repairs or consultations.
  • Repeat clients who value their time as much as you value yours.


For the big stuff—like a $20k installation—stick to a 50% upfront deposit via bank transfer.

You still protect your cash flow.

But you aren't handing over hundreds of dollars in fees unnecessarily.


Change the Category

 

In your accounting software, move your merchant fees out of Expenses.

And into Direct Expenses.


When you see them as a cost of delivering the work rather than just another bill to pay.

It changes your mindset.

It reframes the fee as a tool for faster cash flow.

Not a drag on your profit.


What Life Feels Like With the Right Pattern

 

Before the change.

You’re waiting for transfers.

Chasing payments.

And giving your customers a reason to do it later.

You don't know when the cash will actually land.


After the change.

You finish the job.

The customer pays the invoice.

And you know exactly where you stand.


Your Xero file is up to date.

Your pricing covers your costs.

And you’ve bought back hours of your life.


If you want to lead your business with certainty, remove the friction.

Build the fee into your pricing.

Get paid today.

And pass the sleep at night test.


Speed Equals Certainty. Friction Equals Debt.